Most frequent questions and answers
SEO stands for Search Engine Optimisation
SEO is the practice of improving a website performance to appear higher up on search engine results pages.
On-page SEO is any optimisation you do to a page on your website to improve its rankings. On-age SEO usually includes things like optimising page titles, meta descriptions, headings and page content.
We have various SEO tools which show the keywords users search to find your website. A free tool to use yourself is Google Search Console. We can help you set this up; look at our reporting page for more information on this service.
Creating content in most forms will usually have a positive impact on your website. However, blogging is much more effective when it has a targeted keyword strategy behind it.
Pretty much every website can benefit from SEO. SEO at its core is about making a website more engaging and easy to use for the user.
A solid link-building strategy is needed to improve your website authority. Methods such as digital PR, guest blogging and directory submissions are a great place to start.
If your SEO has gone down, it could be due to a myriad of factors. Our SEO audit goes into every aspect of website performance and is the best place to start to diagnose any problems. Things to think about include whether you’ve recently changed any sections of the website, any new competitors within your industry or any recent Google updates that may have affected you.
SEO success depends on many different factors, and you should be wary of anybody offering guaranteed ranking positions overnight. It typically takes 6-12 months for websites to drive consistent results, and this depends on how competitive your industry is
An SEO consultant is somebody who works with your business to implement an online business strategy. It involves objective setting, understanding your target audience and setting out a clear roadmap to success.